ISA-FIT launches market ready product

For 8 months POLIS, together with V-Tron, CTAG, TUe, the city of Helmond, TRACTEBEL, and TN-ITS worked together on the final test drives and dissemination of ISA-FIT product.

ISA-FIT is an EIT Urban Mobility project co-funded by European Union that kicked off in May 2022.

What is ISA-FIT?

ISA-FIT by V-tron is an aftermarket Intelligent Speed Assistance system that can be installed in your vehicle. This reliable and user-friendly system ensures that drivers always stay within the allowed speed limit, helping to prevent unnecessary fines and accidents. With ISA-FIT, fleet owners and vehicle managers can improve the safety of their employees and vehicles while avoiding unnecessary costs and risks.

Ready to take your vehicle to the next level? Keep reading to find out more!


Why ISA is so important?

While European roads might be the safest in the world, speed remains a central issue for road safety and the main obstacle to achieving Vision Zero — no deaths on the road after 2050. Contributing to approximately 30% of road fatalities, excessive speed has been tackled with unprecedented actions resulting in the General Vehicle Safety Regulation (EU) 2019/2144. Intelligent Speed Assistance (ISA-FIT), concerned among others by the new regulation, is expected to reduce collisions by 30% and deaths by 20%.

The Intelligent Speed Assistant/Intelligent Speed Assistance (ISA) is a car system that falls under the category of Advanced Driver Assistance Systems (ADAS). ISA is a system that informs the driver about speed limits and can assist in applying the applicable speed limit. Learn more about the system in the video below:

V-Tron’s ISA-FIT informs the driver of the speed limit via the dashboard and is further capable of actively limiting the vehicle’s speed once the speed limit is reached.

  • Therefore, ISA-FIT provides speed information both online and offline.

ISA-FIT can obtain speed limit information in two ways. On the one hand, with a camera and an algorithm that recognizes road signs. Thus, roadside traffic signs can be read by our system. On the other by using a digital road map that contains information about speed limits provided by road authorities. ISA-FIT combines both sources of information to get more reliable information about speed limits. By sending observed traffic signs back to the road authority’s digital map, a “feedback loop” is created that continuously improves the quality of the digital map. This results in a more reliable and robust ISA system. Road operators are very positive about this side effect.

  • ISA-FIT always applies the correct speed comfortably.

Once the speed limit is known, ISA-FIT informs the driver by showing the speed limit on a display. In addition, it actively limits the vehicle’s speed when the speed limit is reached to prevent excessive speeds. In an emergency, ISA-FIT can be disabled.

  • ISA-FIT enables safer driving and increases the livability of the urban environment, without negative side effects or significant behavioural change.

Moreover, it will supply live analysis of driver behaviours and a live traffic overview, which will help adjust road infrastructures rapidly. Therefore, reassuring that European roads have become even safer and more comfortable.

ISA-FIT project is committed to improving ADAS and working towards the goal of creating safer and more efficient roads for all.